Surprise is the shortest route into
someone’s head.—cf
Metaphors are necessary if you are going to make talking about business interesting.—cf
The name of the game these days is holding someone’s attention more than a second.—cf
My job is to transport someone’s head for a moment—otherwise use a photograph.—cf
I want as few elements as possible in my drawings—visual quiet is the goal.—cf
Regardless of the subject, wit is
always relevant.—cf
“I hadn’t thought about it that way,”
is the desired response.—cf
Simple is a requirement to compete
these days.—cf
Overdrawing is the biggest mistake
I can make—it’s the same as making the logo too big.—cf
Overdrawing is the biggest mistake I can make—it invariably short-changes the smart viewer.—cf
Beneath the veneer of color and
stylization, I am most interested in what my images say.—cf
What’s left out of the picture is as important as what’s put in.—cf
If the viewer doesn’t get to participate in the meaning—it’s just another picture.—cf
The more interesting the messaging, the more interesting the illustration.—cf
My roots as a designer makes distinction an unavoidable pursuit.—cf