Peregrine.bird_web2.jpg
 Peregrine Gin.
  Billboards on wheels.  Goodwill San Francisco rebrand  2012-2018. With 9  different messages and a catalogue of 100+ custom icons, we were able to feature the wide variety of goods available—both repositioning Goodwill  as a viable retail outlet and inspiring donors to donate things they would have not otherwise.
TC_Sign2.jpg
  Realm Cellars.  The Absurd Collection was a three-bottle suite of numbered labels.
  W is for...  Critter font design and promotion for Adobe pop-up event.
  Cutting through the clutter.  Town Cutler identity, branding program and catalogue.
Dumol3.insta.jpg
 DuMOL Wines label and identity system.
 Book jacket design and illustration for author and simple evangelist Ken Segall.
  For art's sake.  The Oxbow School is a California High School semester art program teaching critical thinking skills through an art curriculum. Entire communications program including capital campaign brochures, annual reports, recruitment posters and website.    To see more design:  craigfrazierdesign.com
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